New Updates at J.L. Rocha
J.L. Rocha Collections
New updates for J.L. Rocha
We are incredibly excited for the new year, and we’ve created new updates to bring that excitement to you. Our brand and our community have grown, while we have made efforts to increase our ability to serve you and our mission simultaneously.
This post will cover all the new changes we’ve made at J.L. Rocha Collection.
Our new YouTube Video
The Midnight Collection: Madrid, Spain.
About Our Video:
The J.L. Rocha Midnight Collection Video is a short mens fashion film showcasing our Midnight Collection featuring Raul Olivo. Shot in Madrid, Spain. This video starts a new series of fashion films centered around our photoshoot with our friend Venezuelan actor Raul Olivo shot by Ivan Dumont. We selected key looks and iconic landmarks that are emblematic of the Spanish city of Madrid hearkening to the way history moves and changes but still lasts.
These international fashion films also serve to announce that we now international shipping of all our luxury leather goods to most major countries worldwide.
About The Project:
Our Madrid video series was shot in conjunction with art direction by Jose Luis Rocha in Madrid, Spain. We combined two days of photo shoots with Ivan Dumont with detail focused videos that tether landmarks of history with details that make leather goods last.
This series features Raul Olivo as our model: he is actor and singer who began his career with as a model in international runways for worldwide recognized brands such as Hugo Boss, Armani, Coca-Cola, Ford and more. Raul was photographed by Ivan Dumont: Venezuelan photographer specializing in fashion photography, and also additionally talented at graphic design and writing.
In working with our amazingly talented friends in this historic city we rediscover the essence of universality within our brand. We believe that our leather goods, while they cary a long history as Spain and Madrid do, traverse all walks of life through concepts of quality and craftsmanship. We hope that our films inspire you the way they have us, and that you continue with us in our journey as we grow our community wider and deeper.
Looking forward:
To a new year of history, ethics, and individuality: while celebrating 10 years of luxury.
Additional Updates for 2022:
We now offer International Shipping:
Event though our new video May cover this announcement, we still wanted to reinforce this new update.
J.L. Rocha will do our best to offer world wide shipping to most major countries. While some exclusions will apply - if your country is ineligible for worldwide shipping, our team will notify you personally via email.
Some new friends and faces:
This new year brings more than one new face to the J.L. Rocha family. In addition to Raul Olivo, we will also welcome Carlos Izaga: Mexican composer, actor, singer, and poet among the amazing faces and personalities of J.L. Rocha.
Featured an unreleased photoshoot in Mexico City, we look forward to sharing the content with you as well as future shoots that we conduct together.
New ways to build community:
Beyond the new faces and new capabilities, we have new ways of rewarding our community. Our newsletter feedback in 2021 showed a resounding interest in connecting with us as a family and a brand, we are incredibly touched, and we want to create new ways of opening our doors for you. In that interest we are making the following changes you can expect to see soon:
The J.L. Rocha Newsletter will now receive a 25% discount that applies all year (but is not combinable with other codes, join our newsletter for the complete details coming soon).
We are creating new YouTube Series centered around J.L. Rocha: the first will showcase members of our community, their values, and insights connected with us. The second will follow Jose-Noel Rocha, on the journey legacy, leather goods, and what it means to be a man of luxury today.
Finally, we are making our best efforts to increase our ability to craft curated content that adds value for our community: this new year will bring a more focused tempo to our social media as well as new blog posts and podcasts that will excite and delight: making your comments more important than ever.
These are just some of the updates that we will be initiating this year of 2022. We have so much to be grateful for at J.L. Rocha, starting with a community that supports us and our mission. We look forward to serving you and celebrating this 10th year of luxury as an independent brand in the U.S.A.
Thank You / Gracias