J.L. Rocha Values
A message from our Chief Marketing Officer and son of J.L. Rocha, Jose-Noel Rocha giving you all thanks for the support and love you’ve shown us over the years.
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J.L. Rocha Values
Small Magic: not a term we hear to often. We ask ourselves, what happens when a child sees the world? What beguiles them to the curiosity of everything? What encourages their discovery of the interaction they hold with the world? When did we lose it?
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As veganism is promoted more and more and an eco-friendly, humane alternative to traditional animal products, we, at J.L. Rocha investigate whether this also applies towards vegan leather.
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With fashion giants like Zara and H&M turning towards fast fashion, a “quantity over quality” mentality begins to permeate the industry. We at J.L. Rocha, however, prefer to take a different approach.
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As the digital overtakes the traditional, we ask ourselves: has Fashion Week become obsolete? Is it still an opportunity for brands to show their collections, or has it morphed into an event catering to people seeking validation?
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Leather has been present throughout the history of mankind, who not only found a way to use it but to also maintain it. Once a method of survival, it has shifted into a form of self-expression in modern times.
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